Suggestions

• What are the four main ways to reduce cognitive dissonance?

• How does commitment affect persuasion?

• Why is consistency important in persuasion?

• What is the Elaboration likelihood model (ELM)?

• What did Stefano DellaVigna and Matthew Gentzkow discover about the effects of persuasion?

• What are the 6 principles of influence?

• What is an anchor point in social judgment theory?

• What is the principle of reciprocity?